Emotions drive decisions

Piyush Mathur

Global Head Workforce Analytics, Data Strategy, Johnson & Johnson

Global Head Workforce Analytics,
Data Strategy, Johnson & Johnson

“ Emotional engagement is the next frontier in consumer research. To date we do not have trusted and agile ways to measure consumers’ emotional engagement.

I am excited to see the way PathosAI has taken on this challenge and the thinking process they have deployed to bring AI and consumer research experience together.”

Testimonials